Amakuru n'Itangazamakuru

Ati: "Kuki abadandaza imyenda badakoresha abohereza?!?!"yanditse @jamessterlingstjohn mu nyandiko ya Instagram ya 2019.James agura kumurongo kumurongo wimyambarire irambye yo hanze kandi umufatanyabikorwa wa LimeLoop umaze igihe kinini witwa Toad & Co, t-shati kama ziza mubipfunyika cyangwa abatwara ibicuruzwa, nkuko abivuga.Yahise afata iyi foto mbere yo "gukuramo". gutumiza no gusubiza paki yongeye gukoreshwa kumasanduku ye, utegereje ko umutwara waho ayitwara.
Kuranga ibicuruzwa byinshi binyuze mubikorwa byabaguzi, ntabwo amakarito yunvikana hamwe nudupapuro twa pulasitike hamwe nimpapuro zishushanyijeho.E-ubucuruzi buragenda bwiyongera.Ubucuruzi bwa Omnichannel - gushiraho ubunararibonye bwabakiriya budahuza, burimo gupakira kuruta mbere hose.
Kuri twe, ibipapuro byongera gukoreshwa byateguwe mubukungu bwa e-ubucuruzi buhujwe kuko burimo ubwenge.Ni ibyacu uko byagenda kose.Niyo mpamvu tugiye gukuraho imyumvire itari yo ikunze kugaragara ku ruhare rw’ibipapuro byongera gukoreshwa mu kuzamura uburambe bwa buri kintu cyose mu myambarire.
Ntibi kuba inshuro imwe ikoreshwa birenze sisitemu yo gucunga imyanda. Kohereza mubisanduku bisubirwamo ntibishobora kuramba.
Gupakira byongeye gukoreshwa nuburyo burambye burambye.Buri paki yacu yongeye gukoreshwa irashobora gukoreshwa inshuro zigera kuri 200 ugereranije ninshuro 5 kugeza kuri 7 kumasanduku yagaruwe (niba ituzuye) .Bisobanura kugabanya udusanduku 200 twikarito mugihe ukoresha kugabanya no kongera gukoresha imodoka inararibonye.
60% kugeza 80% byabaguzi bafite ubushake bwo kwishyura byinshi kubipfunyika burambye.Kwiyongera kwabaguzi kubikorwa byubucuruzi burambye, cyane cyane mubyimyambarire, byatumye hakenerwa gukora vuba.Ariko mubyukuri, gupakira bisa nkaho birambye kunanirwa guhaza abakiriya.Omnichannel - ubwenge bwa e-ubucuruzi - uburambe nabwo ntibushobora gutera imbere hamwe nubucuruzi bugaragara.
Ongera wibeshye - byibuze tubitekereza kuri LimeLoop.Abaguzi bamaranye byibuze miliyoni 60 bareba videwo zidapakurura imbuga nkoranyambaga, bituma iba igikoresho kiziguye kubacuruzi kubona no kugumana abakiriya.Iyo ugura umucuruzi, yaba uwambere cyangwa kunshuro ya 100, isubiramo ryanditse kandi ryanditse bigomba gusuzumwa, kandi uburambe bwabakiriya bugenda buhinduka.
Umucuruzi aca ashora mubipfunyika ibicuruzwa - igitekerezo cya mbere.Ariko hamwe nigiciro cyinshi cyibiciro fatizo, abadandaza benshi bazahatanira kubona ibyo bikoresho bipfunyika mugihe ibiciro byikarito byazamutse mugihe cyicyorezo mumwaka wa 2021, bikangisha uburambe bwabakiriya aho kubitezimbere. Gupakira neza ni ishoramari, bityo igiciro cyacyo cyambere gishobora kuba kinini.Ariko ikiguzi cyahinduwe amasaha y'ikirenga - ni uko ibipaki amaherezo bizishyura ubwabyo, hanyuma bimwe.
Mubyukuri, abadandaza ntibakenera amakarito ahenze yogukoresha kugirango bamenyekanishe ibicuruzwa. Kohereza ibicuruzwa birambye, nko gukoresha LimeLoop yongeye gupakira, ni ukugura abakiriya, kugumana no gusezerana. Hamwe nogupakira byongeye gukoreshwa, abakiriya barashobora kwishimira uburambe bwabo bwo guhaha, kuva kubitumiza kugeza kubitanga .
Kuva kuri Baby Boomers kugeza kuri Gen Z, 85% byabaguzi kwisi yose bahinduye imyitwarire irambye yo guhaha.Noneho yego, twahisemo ibinyoma kuriyi. Nkuko iterambere rikomeza mu nganda na politiki, uburambe bwabakiriya muri rusange, bwaba omnichannel cyangwa ubundi, bugomba ihuze niki cyifuzo. Ubundi, niba abadandaza badatangiye gufata "imbuto zimanitse hasi" ibisubizo, birashoboka ko bazasigara inyuma.
Nka "imbuto zimanitse hasi", ubwikorezi burambye buzatuma abantu bose bifuza gupakira byongeye gukoreshwa, byibura mubyatubayeho. Biroroshye cyane gukoresha, byoroshye kuruta kumena ikarito no kugerageza kuyijugunya buri cyumweru. Ibuka James? He yari amaze gukuramo t-shati muri paki, ahindura ikirango cyo kohereza mbere yishyuwe, hanyuma asubiza paki mu gasanduku k'iposita, asaba ko umutwara waho ayitwara, maze asubiza paki mu kigo cyuzuza.
LimeLoop ikomatanya gupakira hamwe na software byongeye gukoreshwa kugirango habeho amahirwe yo gutanga serivisi kubakiriya no guhindura ibikoresho, bikarushaho koroshya uburambe bwabakiriya ba omnichannel.Gusubira inyuma birashobora koherezwa mumapaki yumwimerere bagezeyo, kandi amakuru ya granular yo gukurikirana arashobora kuguha ubushishozi murugendo rwa buri paki. Yagarutse. imyenda ntigomba kujya mu myanda, kandi abakiriya ntibagomba guhamagara bakabaza bati: "Ipaki yanjye iri he?"
Kuri LimeLoop, twizera gukoresha amakuru neza, gutwara imyitwarire y'abaguzi binyuze mu ikoranabuhanga, kandi uburambe bw'abakiriya ba omnichannel ntabwo bwaba budafite amakuru meza.Mu gihe umutungo wa ESG uteganijwe kugera kuri miliyoni 53 z'amadolari muri 2025, kubona amakuru neza ntibisaba binini ishoramari ryikoranabuhanga. Hano nta blocain cyangwa NFT hano.Mu bitureba ni sensor ya BLE gusa na porogaramu.
Amakuru yakusanyirijwe muri buri paki yongeye gukoreshwa ya LimeLoop yegerejwe abaturage kugirango igerweho kandi igerweho.Iyo ikoreshwa ku ngingo zikomeye muri sisitemu yo gutanga ibikoresho, guhuza iminyururu itangwa ntabwo bigomba gutwara abantu benshi ndetse nisi. Gutwara ibicuruzwa no kuzuza ni isoko yamakuru adakoreshwa. mugihe cyo kunoza uburambe bwabakiriya.
Ibikoresho bipfunyika byongeye gukoreshwa, nka LimeLoop, bihuza mububiko no kuri e-ubucuruzi ubinyujije mumibare yamakuru - gukurikiranira hafi ibyerekezo byimbere hamwe nibisubizo byibicuruzwa byabakiriya, bivuze ko inararibonye mububiko ziba murugo mugihe abadandaza bacukuye cyane Inararibonye hamwe nikoranabuhanga inyuma gupakira ubwenge.
Urubuga rwa LimeLoop rwohereza ibicuruzwa ruhuza ibipapuro byongera gukoreshwa hamwe na sensor zoroshye kugirango habeho igihe nyacyo kuburambe bwa e-ubucuruzi kuva gutumiza kugaruka.Ibi biha abadandaza urubuga rukomeye rwo kumva neza no kuvugana nabakiriya, mugihe batanga ubushishozi bukenewe bwo kumenyesha ESG no gufata ibyemezo byo gutanga amasoko.